Psycho Bunny Adds Four Stores in Canada
Psycho Bunny is expanding its footprint in Canada.
The Montreal-based men’s label, known for its slightly maniacal rabbit logo, has opened four stores in its home country, bringing the count there to eight.
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The new brick-and-mortar locations are located in McArthurGlen Designer Outlet and the CF Pacific Centre in Vancouver; West Edmonton Mall in Edmonton, and Square One Shopping Centre in Mississauga. Psycho Bunny opened its first Canadian store in Toronto in December 2022.
“As a Canadian company with our roots firmly planted here, we’re excited to finally reach the local market with our premium menswear,” said Anna Martini, Psycho Bunny’s chief executive officer. “With our trajectory leading us to various other destinations — as we scaled our growth mostly the opening of stores in the U.S. in the past four years — we are extremely proud to now spread our message and apparel across our beautiful country.”
The Canadian retail rollout follows a similar strategy in the U.S. where the brand operates 76 stores. The plan is to continue to add more stores in its home country, including a unit in Metrotown unit in Burnaby, British Columbia, in February.
Psycho Bunny launched in New York in 2005 and was purchased in its entirety by Montreal-based Alen Brandman of Thread Collective, the brand’s former outerwear licensee, in 2021.
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