Yung Raja teams up with this brand for genius twist on traditional snack

R Bhavadharani

1 August 2024 at 10:17 pm·2-min read

We’ve got some ‘mad blessings’ for all you Yung Raja lovers! This Singaporean-Tamil rapper and songwriter has once again outdone himself with this all-local collaboration. Teaming up with the popular home-grown snack brand IRVINS, he has launched the Salted Egg Papadom, a true flavour bomb.

I know you’re already imagining what the blend of piquant Papadom lentil chips and the rich Asian flavours of salted duck egg would taste like. Just hang on tight! You’ll be able to stock up on this divine snack right in time for the National Day celebrations.

The IRVINS x Yung Raja Salted Egg Papadom will be dropping in all major supermarkets, IRVINS stores, and online from 8 Aug. It’s unbelievably cheap at only S$8.50 for an 80g pouch.

I’m anticipating lots of hands reaching for this irresistible snack. So, if you don’t want to miss it, either head to the stores early or pre-order the online exclusive bundle from now till 7 Aug. For just S$25.50, you’ll score not just one, but three Salted Egg Papadom snack pouches and an exclusive IRVINS reusable bag!

Yung Raja Salted Egg Papadom - Preorder Promotion — Credit – IRVINS

The man of the hour, Yung Raja will also be hosting an experiential pop-up event with IRVINS at Orchard Gateway, The Plaza on 16 Aug. Tell your friends to keep themselves free from 8.30pm for an exciting Friday night celebration with Singapore’s favourite rapper. Wait in line as he gives away 200 free signed snack pouches.

Expect some beats, bites and fun activities. You might even hear Yung Raja sing his Salted Egg Papadom jingle that’s said to be as addictive as the snack itself. While you’re having fun, keep your eyes peeled for 300 exclusive IRVINS vouchers being given away at the event.

Snag this must-have snack before it’s gone! With its bold flavours and local flair, it’s the perfect treat for National Day or any day you’re craving something uniquely Singaporean.

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