Virgil Abloh’s Highly-Anticipated Ikea Collection Has An Official Launch Date

Photo credit: Courtesy of IKEA
Photo credit: Courtesy of IKEA

From ELLE

Since Ikea first announced their upcoming collaboration with designer Virgil Abloh last year, fans around the country have kept a close watch for the release date of his highly-anticipated new home line. Now, fans can also mark their calendars, as Abloh and Ikea have officially unveiled the U.S. launch of the collection—and it’s sooner than you might think. Starting on November 1st, Abloh is bringing his designs to the masses—and more specifically, the millennials—with limited-edition homeware, titled Markerad (Swedish for “marked”).

While many of Abloh’s fashion designs—which run the gamut from menswear at Louis Vuitton, where he is the creative director, to his Milan-based label Off-White—might cost enough to cover next month’s rent, you can now furnish your favourite spaces with these “inexpensive yet fashionable” products, which expand on Abloh and Ikea's mission to democratise design.

“There’s always an underlying message in my creations. A little bit of irony—and a human connection,” Abloh says of the collection.

You’ll find his signature quoted text present on many of the minimalist-driven pieces, including clocks (“TEMPORARY”), shopping bags (“SCULPTURE”), and verdant, turf-like rugs (“WET GRASS”). Additional pieces include Windsor chairs finished with door stop legs, glass cabinetry with red, nail-shaped pulls, even LED-lit Mona Lisa wall art, and an oversized rug designed to look like an Ikea receipt, which, according to Abloh, “can just as easily be on a floor or hung on a wall—in both scenarios, the rug highlights the entire story which Ikea embodies.”

Photo credit: GUY RUSSELL/Courtesy of IKEA
Photo credit: GUY RUSSELL/Courtesy of IKEA

While this collaboration marks an important new foray for Abloh—into the mass-market home space—his mission remains the same: to create “designs that could satisfy both practical needs and emotional aspirations.”

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