Zara x Barbie, Balmain x Beyoncé and More Key Fashion Collaborations From 2023
Collaborations can be good business, drawing in new customers with pop culture sensations and generating buzz — and sales — in the process.
In 2023, Fendi partnered with Marc Jacobs, Balmain teamed up with Beyoncé and Louis Vuitton worked with Japanese artist Yayoi Kusama. But fashion collabs aren’t a fresh idea. In 1937, Salvador Dali collaborated with Schiaparelli, and his influence can be seen again as a source of inspiration for Daniel Roseberry’s spring 2024 collection.
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H&M has orchestrated several collaborations with high fashion designers, including in 2004 with Karl Lagerfeld. Since then, H&M has partnered with Versace, Comme des Garçons, Balmain, Maison Margiela and Stella McCartney. In October, H&M unveiled a new collaboration with French house Rabanne.
Here, WWD looks back at some of the fashion collaborations released in 2023.
Zara x Barbie
Release date: July 17
Launched in conjunction with the release of Greta Gerwig’s “Barbie,” the Zara x Barbie capsule collection includes a range of men’s and women’s apparel inspired by costumes worn by Margot Robbie and Ryan Gosling in the film. The main colorway for the collection is Pantone 219 C, also known as Barbie Pink. A few of the highlights of this viral collection included a strapless gingham midi dress ($89), pink leather sandals ($99), fuchsia double-breasted men’s jacket ($139) and separate suit pants ($69.90), and white wool cowboy hat ($69).
Fendi x Marc Jacobs
Release date: May 11
Fendi and Marc Jacobs released a capsule collection with pieces such as different interactions of the Baguette Mini ($2,390), crystal baguette slingback shoes ($1,950) and Fendigraphy sunglasses ($460). The collaboration debuted at New York Fashion Week, celebrating the 25th anniversary of the Baguette bag.
Balmain x Beyoncé
Release date: March 24
Balmain’s creative director Olivier Rousteing and Beyoncé’s stylist Marni Senofonte created looks based on the songs from “Renaissance,” Beyoncé’s seventh solo album. For “I’m That Girl,” the hammered metal bustier resembling a burst of sun rays was created by sculptor Elie Hirsch, and for “Alien Superstar,” a 3D structured gown embroidered in crystals that echo a starry night. The collection features 16 pieces in total and prices are available upon request.
Louis Vuitton x Yayoi Kusama
Release date: Jan. 6
The French luxury house teamed up with Japanese artist Yayoi Kusama to apply icons and imagery from her famous work to some of the most recognizable Vuitton pieces. The collection is marked by Yayoi Kusama’s iconic painted dots of varying sizes and colors and her psychedelic flowers. Prices range from $2,980 to $80,500.
Christian Cowan x Teletubbies
Release date: March 10
Launched as part of the 25th anniversary celebration of the British TV kids’ show, the Christian Cowan x Teletubbies collection presented a range of apparel items and footwear inspired by characters Tinky-Winky, Dipsy, Laa Laa and Po. The price starts at $200.
Jimmy Choo x Sailor Moon
Release date: Feb. 14
February saw the launch of a capsule collection by Jimmy Choo’s creative director Sandra Choi in honor of the 30th anniversary of Naoko Takeuchi’s “Pretty Guardian Sailor Moon.” Items included the Sailor Jupiter chunky green leather lace-up combat boots, Sailor Mars patent leather red pumps, Sailor Venus in gold satin embellished in crystals and Sailor Mercury high-shine ankle boot in sky blue patent leather. Pieces of the collection can be found on Poshmark and eBay for up to $3,000.
Tiffany & Co. x Nike
Release date: March 7
Tiffany & Co. released a much-anticipated collaboration with Nike, updating the Air Force 1 silhouette with the iconic Tiffany Blue swoosh. The style is now fetching over $1,500 a pair at Sotheby’s. Accessories were also part of the brand partnership’s offerings, including a sterling silver whistle on a classic bead chain ($390), a shoe horn ($425), a shoe brush ($475) and a dubrae ($250).
H&M x Rabanne
Release date: Nov. 9
The collaboration between H&M and Rabanne was officially announced during a star-studded party in Paris with attendees including Cher, Robyn, and Jared Leto, among others. The inspiration for the collection consisted of iconic designs pulled from Rabanne’s archive. The 87-piece collection included pieces for men and women as well as home. Prices ranged from $74.99 to $449.
Dr. Martens x Marc Jacobs
Release date: Sept. 15
Marc Jacobs and Dr. Martens share a long fashion kinship, dating back to 1992 when Jacobs sent models in Dr. Martens boots on Perry Ellis’s spring 1993 runway show. Celebrating the 25th anniversary of the show and 10 years of the Jadon boot, both brands teamed up to update the shoe silhouette with charms in the shape of hearts, dice, cherries and more. These collectible boots retail for $270.
Kourtney Kardashian x Boohoo
Release date: Sept. 28
Kourtney Kardashian released her second collaboration with e-tailer Boohoo. The launch followed the success of their first collaboration, which debuted with much fanfare during New York Fashion Week in fall 2022. The size-inclusive collection, ranging from $10 to $105, includes a Blink 182 baby T for $10, a slinky strapless maxidress for $20 and a black high-shine faux croc trenchcoat for $105.
Jimmy Choo x Jean Paul Gaultier
Release date: Oct. 18
Kylie Minogue was the face of Jimmy Choo’s and Jean Paul Gaultier’s collaboration campaign. Shot by French photographer Katie Grand, Minogue wore pieces like a leather over-the-knee boot covered in tattoo artwork by Gaultier ($2,450) and a classic pump silhouette with a flexi wedge. The collection ranges from $975 to $2,450.
Naomi Campbell x PrettyLittleThing
Release date: Sept. 5
Supermodel Naomi Campbell collaborated with fast-fashion brand PrettyLittleThing to showcase the work of emerging designers Victor Anate of Vicnate and Edvin Thompson of Theophilo. The 82-piece collection includes a black croc print backless dress ($72), a dramatic oversized faux fur maxi coat ($270) and a black embellished one-sleeve cutout dress ($180).
Skims x Swarovski
Release date: Nov. 7
Kim Kardashian’s shapewear brand Skims and crystals by Swarovski created a sparkling collection that includes a Y2K body bling with imperial cut Swarovski crystals belly chain ($225), crystal-adorned catsuit ($248) and a light-catching net dress covered in crystals ($998). The capsule collection price ranges from $48 to $3,300.
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