SINGAPORE – Korean beauty brand The FaceShop, kicks off the #EcoBeautySquad Campaign today (6 July), a nationwide search for a new local star right here in Singapore. The competition aims to find a young personality who embodies the brand’s ethos of real and natural beauty.
Aspiring applicants need not prior modelling experience, as long as they feel confident about their best features.
“We are advocates for inner and outer beauty that comes from treating our skin and our planet with respect. At TheFaceShop, our products are designed to care for various skin types and needs using natural, plant-based ingredients that are proven to be both gentle and effective,” said Mr Steven Jeong, Business Director.
“With this nationwide search in both Singapore and Malaysia, we seek up-and-coming talents who share our philosophy and relate to the clean, simple and natural approach espoused by TheFaceShop and we hope to build them up to become the next big social media star.”
The #EcoBeautySquad Singaporean winner stands to receive a comprehensive Grand Prize package worth up to S$15,000 which includes:
12-month contract with TheFaceShop
12-month supply of TheFaceShop products
A brand-new DSLR camera, and
A full-day pampering session sponsored by TheFaceShop, and learning experiences
There will be several rounds of elimination after a shortlist of 100 participants. All of them are required to attend an online introductory session, followed by three thematic workshops, which will be held virtually in Singapore.
Social media personality Mong Chin Yeoh will lead the workshops where she will mentor participants on techniques and strategies for success in the digital world. Each workshop will focus on a specific topic, with elimination challenges to identify those who will proceed to the next level. In addition, the top three challenge winners from each workshop will receive exciting prizes.
At the end of the workshops, ten (10) finalists will be selected to participate in a full-day finale event that will end with the announcement of the Grand Prize winner.
The #EcoBeautySquad Competition is open to all Singapore citizens and residents aged 18 years and above.
For more information on TheFaceShop and the #EcoBeautySquad Campaign terms and conditions, visit www.thefaceshop.com.sg