Pre-loved gifting is more popular than ever before – here's how to do it right
Just a few years ago, it would be difficult to imagine just how popular fashion resale would become, but the industry is really booming – and now, shoppers aren't only investing in pre-loved pieces for themselves, but for loved ones too. According to a recent Censuswide poll, more pre-owned gifting is taking place than ever before, and 65 per cent of Britons would now be happy to receive a second-hand gift under their Christmas tree.
"Increased climate awareness is definitely a big factor, but in addition, shopping pre-loved fashion has become a trend in itself, as customers are more likely to find unique, one-off pieces," Hanushka Toni, founder and CEO of resale platform Sellier told us of the trend. "The fashion market is flooded, so consumers are drawn to pre-loved items because there is an element of rarity that comes with owning – or gifting – a highly sought-after item; these tend to be pieces that will never be produced again, and with that comes a certain satisfaction in knowing that you have something that will no longer be made and is one of only a few in existence."
Of course, it can be daunting to invest in something secondhand, but it is all about doing your research and only buying from verified sellers, Toni advises.
"Shoppers should certainly be mindful when investing in pre-loved online, especially designer vintage when you’re investing more in a piece. I’d say the most important rule when looking for a specific item is checking the reputation and credibility of online sellers or platforms through reviews, word of mouth and Trustpilot. Secondly, ensure that a platform is using a verified and meticulous authenticity service to ensure you don’t get scammed with a fake. Scrutinise item descriptions and photos for signs of wear, damage, or alterations, and ask for additional information if needed. Finally, check the seller’s return policy so that you can apply for a refund if the item isn’t what you expected."
Ready to shop? Below, we have rounded up 10 beautiful pre-loved pieces that would make great gifts this Christmas.
Hermès Kelly bag
Looking for the ultimate fashion gift for a loved one this Christmas? Get your hands on one of the most iconic bags of all time, the Hermès Kelly. This particular style – in a lovely classic brown – is available from Sellier on Matches, and is guaranteed to make someone smile.
Bag, £23,500, Hermès from Sellier at Matches
Prada loafers
A pair of Prada loafers makes a great gift for anyone – and we love the festive red hue of this particular pair.
Loafers, £520, Prada at Sellier
Rolex watch
A Rolex makes an excellent investment, and an even better gift. This style, the Datejust, was first launched in 1945 and is one of the most iconic styles the brand has ever made. Worn by celebrities including Jennifer Aniston and David Beckham, this is a watch that you won't regret buying for a loved one.
Watch, £63,356, Rolex at Farfetch Pre-Loved
Celine leather jacket
Clothes can be a little more difficult to buy for others compared with accessories so we recommend opting for a really classic piece. This leather jacket is from Phoebe Philo's final collection for Celine, and makes a great choice for any fashionista.
Jacket, £3,105, Celine from Reluxe at Matches Fashion
Dior bag
Add a little sparkle to someone's Christmas morning with this beautiful silver pre-owned Lady Dior bag, which is currently available on Farfetch's Pre-Loved section.
Bag, £3,311, Dior at Farfetch Pre-Loved
Valentino skirt
Another classic piece that would make a great addition to any woman's wardrobe.
Skirt, £265, Valentino at Sellier
Burberry scarf
Whoever you are shopping for, a checked Burberry scarf is likely to go down very well – and you can't beat the price of this pre-loved option.
Scarf, £73, Burberry at Vestiaire Collective
Cartier bracelet
The Cartier Love Bangle is one of the most-Googled jewellery items of all time, and continues to be popular among women – and men – of all ages, so it makes for an excellent Christmas gift.
Bangle, £6,090, Cartier at Vestiaire Collective
Chanel bag
Who wouldn't want to find a Chanel bag underneath the tree on Christmas morning? This beautiful monochromatic tweed option is a lovely choice.
Bag, £5,200, Chanel from Sellier at Matches Fashion
Franck Muller watch
Looking to gift some diamonds? This watch from Franck Muller would make a very special present for a loved one this Christmas.
Watch, £6,450, Franck Muller at Sellier
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