Must Read: 'Priscilla' and A24 Are Making Movie Merch Cool, How Olivier Rousteing Rebuilt Balmain

These are the stories making headlines in fashion on Tuesday.

'Priscilla' and A24 add iconic heart-shaped locket to merch collection
A24 and Sofia Coppola's 'Priscilla' are continuing their merch rollout with a jewelry release based on a locket worn in the film. The necklace, by Los Angeles-based J. Hannah, was inspired by the lockets worn by both the cinematic and real-life Priscilla Presley, writes The New York Times reporter Jessica Testa. Available in both silver and gold variations, the locket retails for $400 and $1,208, respectively. {The New York Times/paywalled}

Olivier Rousteing discusses how he rebuilt Balmain
Since taking over in 2011, Balmain's creative director Olivier Rousteing has reinvented the aesthetics of the French house while massively increasing revenue. In an interview with Business of Fashion's Laurence Benaïm, Rousteing discussed his extravagant vision, the importance of identity and last season's shocking theft. "This experience taught me that as long as the pieces are not on the runway, there is still a risk. Nothing is guaranteed," said the designer. {Business of Fashion/paywalled}

Gigi Burris opens inaugural store in Chinatown
Gigi Burris Millinery announced its first-ever retail store, which just opened in the heart of Chinatown on Pell Street. Filled with curated vintage pieces and locally-crafted storage, the space pays homage to artisanal craftsmanship. With a wide variety of men's and women's hat collections, the store also offers a collection of hair and bridal accessories, along with a curated selection of leather goods. {Fashionista inbox}

Never miss the latest fashion industry news. Sign up for the Fashionista daily newsletter.