Kiss Colors & Care Partners With Black in Fashion Council to Launch Color Collective
Textured hair brand Kiss Colors & Care has launched a competition for emerging Black fashion designers to have a chance to create a new soft satin wrap hair scarf for the brand. The project, named the Design Crown Challenge, is in partnership with the Black in Fashion Council, a nonprofit organization dedicated to advancing the careers of Black professionals in the fashion industry.
The ongoing initiative comes just after Kiss Colors & Care created the Kiss Colors & Care Foundation to support educational and career development opportunities for Black students and professionals. The brand is known for offering a variety of hair accessories, including satin edge scarves, satin hair wraps, pre-tie top knots, bonnets and durags for people with textured hair.
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The first round of participating brands and designers in the challenge include Agbobly, Head of State, Samaria Leah and Tia Adeola.
“Partnering with the Black in Fashion Council and creating the Culture Collective Limited-Edition Design Crown Challenge comes from our commitment at Kiss Colors & Care to support and empower the Black community,” said Annette DeVita-Goldstein, senior vice president of global marketing, in a statement. “The design challenge will create a space for emerging designers to diversify their brand into the beauty space.”
Submissions for the competition will be reviewed by a panel of two judges, including celebrity hairstylist and salon owner Ursula Stephen, and Laron Howard, Fear of God’s director of communications. The textured hair community is also invited to review submissions via an interactive social media campaign. The winner of the Design Crown Challenge will be announced later this month, and the scarves will be available for purchase in fall 2024.
Black in Fashion Council was founded in 2020 by The Cut editor in chief Lindsay Peoples Wagner and fashion publicist Sandrine Charles. The organization was launched in response to major brands pledging their support to the Black community after the 2020 killings of George Floyd, Breonna Taylor and other unarmed Black people across the country.
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