Is It Just Me or is This Unserious Eggo Waffle Collab Actually…Kinda Cute?
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How do you like your eggs in the morning? Scrambled, sunny side up, maybe with a Eggo waffle or two on the side? Not flirting with you, just asking because there’s a cool new collab in town and it’s truly good enough to eat.
Thanks to an unexpected partnership between Eggo and Brunch (the apparel brand, not the delightful mid-morning breakfast experience), you can now slip your feet into all of that nostalgia and retro goodness in slipper form.
Hear me out—the classic ‘80s Eggo logo (so nostalgic) on a waffle print suede slipper with soft shearling on the inside. They’re available in a golden brown and a cheery yellow, and you can choose between a clog slipper or a classic slip-on. Definitely wouldn’t have guessed that Eggo would enter their fashion era in 2025 but the entire line is kitschy-cute in the very best way.
Essential Eggo Slippers
Essential Eggo Slippers
Eggo Crewneck
If the slippers aren’t enough for you, you can also snag a waffle-shaped purse, a limited-edition syrup jar, and cozy crewnecks that are available in adult sizes S through XL. Oh, and the shoes come in kiddo sizes too, if you want to twin with your nieces/nephews/bestie’s kid/future child.
Eggo Crewneck
Eggo Waffle Bag
Tee
This delicious collab is available to purchase on the Brunch website as of 11 a.m. EST today while supplies last. Items range from $25 to $135. Aspen locals can visit The Brunch Mountain Shop, and if you’re in NYC, you can check out The Dinette, the in-person vintage kitchen-inspired retail space that Eggo and Brunch collaborated on at 933 Broadway.
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