BoohooMan Taps Rapper Lil Tjay for Fashion Collection
BoohooMan is continuing its series of collaborations with a new collection.
The fashion brand is teaming up with rapper Lil Tjay to release an 80-piece fashion collection of T-shirts, jackets, hoodies, jeans, shorts and other styles. The collection is available on BoohooMan’s website starting Tuesday and styles range in price from $5 to $75.
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The collection offers neutral, earthy colors of beige, sage and orange, as well as an array of styles designed in shades of blue. Standout styles include a white varsity jacket, a distressed camouflage-patterned vest paired with a gray sweatshirt, a green acid wash denim jacket and a printed cropped jacket with matching oversize trousers, among others.
Lil Tjay first came into the spotlight in 2017 with his hit song “Resume,” which helped him sign to Columbia Records that year. His songs have garnered 18 million streams across platforms and have gone viral on TikTok, according to BoohooMan.
The BoohooMan collaboration is meant to launch in conjunction with the rapper’s upcoming album release, though it does not yet have a confirmed release date.
This is BoohooMan’s latest collaboration with a public figure. Last fall, the fashion brand teamed with rapper Toosii on a 76-piece fashion collection. Last year, BoohooMan released its latest collaboration with rapper Swae Lee and teamed with Shaquille O’Neal’s sons, Shaqir and Shareef, on a collection.
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