Raucous reception for Taiwan star, Xiao S, at MBS

Gail Chai
Singapore Showbiz

Pandemonium erupted at The Marina Bay Shoppes on Friday afternoon as an estimated 500 fans converged to catch a glimpse of acclaimed Taiwanese actress and host, Dee Hsu, better known as Xiao S.

It was quite a crazy sight, with fans -- guys and girls between the age of 14 and 25 -- in near hysteria, shouting their idol's name repeatedly from all three floors of the Shoppes.

One teenage girl was even seen carrying a small electronic flashing banner with the words "Xiao S".

In town to grace the opening of leading Taiwanese fashion label iRoo's  (pronounced ee-row) flagship store and fashion show, the animated host was treated to a royal reception.

With 80 retail stores in Taiwan, iRoo's three latest collections — City, Casual and Party, targets young females and executives aged 25 to 45.

Xiao S, who hosts the popular Taiwanese variety-comedy talk show KangXi Lai Le, was appointed the brand's ambassador in June.

Dressed in a cream-coloured elegant chiffon dress, the 34-year-old actress/singer/host looked every bit the star.

"I like iRoo because it is not only fashionable but what's important is that it can be worn out on a day-to-day basis and still look fashionable, even if it's debuted on the runway," said the mother of three.

"A woman's wardrobe must always have a pair of jeans, t-shirts and something elegant (like what I'm wearing)" she added.

Spoken like a true star.