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Apple launches four iPhone 14 models, pricing begins at S$1,299

·Head of Commerce, Southeast Asia
·4-min read
CUPERTINO, CALIFORNIA - September 7, 2022: Apple's vice president of human interface design Alan Dye
 showcases the new Dynamic Island on iPhone 14 Pro and iPhone 14 Pro Max during a special Apple event, as seen in this still image from the keynote video.
(Photo by Apple Inc.)
CUPERTINO, CALIFORNIA - September 7, 2022: Apple's vice president of human interface design Alan Dye showcases the new Dynamic Island on iPhone 14 Pro and iPhone 14 Pro Max during a special Apple event, as seen in this still image from the keynote video. (Photo by Apple Inc.)

Apple today introduced the iPhone 14 and iPhone 14 Plus, featuring two sizes – 6.1 inches and 6.7 inches – on top of the iPhone 14 Pro and iPhone 14 Pro Max.

Interestingly, there are new colours like umber, orange and deep purple, which we will delve into a little later.

Let's take a look at the new models.

Available in a 6.1-inch display and a new, larger 6.7-inch size, iPhone 14 and iPhone 14 Plus feature impressive camera upgrades and groundbreaking new safety capabilities. (PHOTO: Apple)
Available in a 6.1-inch display and a new, larger 6.7-inch size, iPhone 14 and iPhone 14 Plus feature impressive camera upgrades and groundbreaking new safety capabilities. (PHOTO: Apple)

The iPhone 14 and iPhone 14 Plus

The iPhone 14 and iPhone 14 Plus are equipped with a powerful camera system featuring new Main and front TrueDepth cameras, the Ultra Wide camera for unique perspectives, and Photonic Engine — an enhanced image pipeline. Both models include the A15 Bionic chip with a 5-core GPU, which offers incredible performance and efficiency for demanding workloads, and is designed with privacy and security built-in.

What's new is the Crash Detection feature, which detects a severe car crash and automatically dials emergency services when a user is unconscious or unable to reach their iPhone.

Both models will be available in midnight, blue, starlight, purple, and (PRODUCT)RED finishes.

Pre-orders begin Friday, 9 September, with availability for iPhone 14 beginning Friday, September 16, and availability for iPhone 14 Plus beginning Friday, 7 October.

“Our customers rely on their iPhone every day, and iPhone 14 and iPhone 14 Plus introduce groundbreaking new technologies and important safety capabilities. With the new, larger 6.7-inch display on iPhone 14 Plus, users can enjoy more content onscreen when browsing the web and even more text,” said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing. “Both phones have a powerful new Main camera with a huge leap in low-light performance, advanced connectivity capabilities with 5G and eSIM, and the incredible performance of A15 Bionic, which helps enable even better battery life. All of this, tightly integrated with iOS 16, makes iPhone more essential than ever.”

Customers can get iPhone 14 for S$54.13 a month for 24 months or S$1,299, and iPhone 14 Plus for S$62.46 a month for 24 months or S$1,499 from apple.com/sg/store, in the Apple Store app, and at Apple Store locations. iPhone 14 and iPhone 14 Plus are also available through Apple Authorised Resellers and select carriers.

The iPhone 14 Pro and iPhone 14 Pro Max

iPhone 14 Pro and iPhone 14 Pro Max represent the biggest leap ever for iPhone, featuring the Dynamic Island, the first-ever 48MP camera on iPhone, the Always-On display, and groundbreaking safety capabilities.
iPhone 14 Pro and iPhone 14 Pro Max represent the biggest leap ever for iPhone, featuring the Dynamic Island, the first-ever 48MP camera on iPhone, the Always-On display, and groundbreaking safety capabilities.

The iPhone 14 Pro and iPhone 14 Pro Max features the Dynamic Island — a new design that replaces the notch and can adjust dynamically – your notifications will now appear and adapt around the pill-shaped notch.

Both models also come with the A16 Bionic chip and an always-on display.

The new chip helps to power Apple's new 48MP Main camera on iPhone, featuring a quad-pixel sensor, and Photonic Engine, an enhanced image pipeline that dramatically improves low-light photos.

iPhone 14 Pro and iPhone 14 Pro Max introduce the Dynamic Island, a rich and delightful new way to interact with activities, alerts, and notifications. (PHOTO: Apple)
iPhone 14 Pro and iPhone 14 Pro Max introduce the Dynamic Island, a rich and delightful new way to interact with activities, alerts, and notifications. (PHOTO: Apple)

The iPhone 14 Pro and iPhone 14 Pro Max will be available in four gorgeous new finishes: deep purple, silver, gold, and space black. Pre-orders begin Friday, 9 September, with availability beginning Friday, 16 September.

Customers can get iPhone 14 Pro for S$68.71 a month for 24 months or S$1,649, and iPhone 14 Pro Max for S$74.96 a month for 24 months or S$1,799 from apple.com/sg/store, in the Apple Store app, and at Apple Store locations. iPhone 14 Pro and iPhone 14 Pro Max are also available through Apple Authorised Resellers and select carriers.

While you're here shopping for Apple products, here are some items that you may like:

Yahoo Shopping Southeast Asia
Yahoo Shopping Southeast Asia