Amazon Reveals Its Top 100+ Products of 2025 — Here’s What to Buy
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I spend every day writing about products — from wide-calf boots to smart bird feeders — and as a team, our Country Living editors pride ourselves on knowing which hot items are worth it (and which to skip). So when I saw Amazon released a list of 100+ must-have products for 2025, I immediately scrolled to see what made the cut.
Check out Amazon's Top 100+ products of 2025 here
The new year is a great time to rethink routines, purge clutter and simplify your life. Personally, I'm focused on upgrading my tech setup this year, so I'll be grabbing these Apple AirTags to ensure I never lose my belongings again. If the dramatic winter weather caught you off guard, a warming mug or sunrise alarm clock could make your morning and nighttime routines more enjoyable. Many of these would even make great gifts for birthdays and special occasions throughout the year.
Of Amazon's 122 (to be exact), these are the 20 products that our editors can't live without in 2025.
FreeSip Insulated Water Bottle
The Owala FreeSip comes in 16-, 24-, 32- and 40-ounce sizes and a bunch of fun color options. The brand recommends hand-washing, but we've put ours in the dishwasher and haven't noticed any difference.
Japanese Barbecue Sauce Variety Pack
Bachan's is one of our favorite barbecue sauces, but it goes far beyond smoked meats in my kitchen. I use it as a condiment for just about any weeknight meal (think: grain bowls, noodles and all sorts protein). If you're tired of sriracha, try this. Bachan means “Granny” in Japanese, and this sauce was inspired by the founder’s grandmother. The Original is described as “umami-filled” and “teriyaki-ish” in flavor. This variety pack also includes Hot & Spicy, Miso and Yuzu (the latter of which is my favorite).
AirTag 4-Pack
There's no reason to lose valuables in the age of modern technology. AirTags make great luggage trackers, and they're tiny enough to slide it into a wallet, backpack or keyring. There are even AirTag collars to keep track of your pets! AirTags are only suitable for iPhone owners as it uses the Find My app for tracking. It has a built-in speaker that can ding on app command to help close in on a lost item.
Harvest 2.0
In AeroGarden testing, we found that herbs and lettuce grew so fast, they needed to be harvested every few days. The kit includes an adjustable grow light, seed pods and plant food. No soil is required, and there’s a light that tells you when it's time to add water, which makes it very easy to tend to. AeroGarden surprised customers last fall by announcing it was closing, and due to an outpouring of support, reversed course. While we await the company to resume operations in spring 2025, you can nab the editor-loved indoor gardens on sale on Amazon.
Ring 4
The Oura Ring provides a readiness score, which is an overall combination of your sleep, activity and more, to indicate how well your body has recovered. This is a newer and improved version of the model we tested, with an all-titanium design, slimmer look and lighter feel. While Oura Ring has been around since 2015 (10 years!), it exploded in popularity in recent years.
Sparkling Prebiotic Soda
Prebiotic soda was a hit in the last year. It's a hybrid between traditional soda and seltzer, with added prebiotics to support your gut and less added sugar.
Restore 2 Sunrise Alarm Clock
The new year is a great chance to reset your sleep schedule. In addition to the slow-brightening lamp that mimics the sunrise, this smart alarm clock also has a library of guided meditations, relaxation exercises and ambient sounds (like "forest birds") to help you fall asleep and stay asleep. A subscription is required to access the full library of content, like the bedtime wind-down exercises ($4.99/month or $49.99/year). "Dare I say the Hatch Restore 2 is turning me into a morning person," Associate Commerce Editor Anna Mahan said in her review of the alarm clock. "I can say it's worth it and gets my stamp of approval."
237 V1 Sneaker
The "dad shoe" trend isn't going anywhere, and it's ushered in a major comeback for New Balance sneakers. You can't go wrong with any of the brand's retro, 90s-inspired styles, and we love that this one comes in 40+ colorways.
9900 Prestige Electric Toothbrush
If you're willing to shell out for a high-end electric toothbrush, our experts recommend this luxe model from Philips Sonicare. It boasts premium features like the ability to track missed spots while brushing and auto-adjustments of its vibrations if you brush too hard.
QuietComfort Ultra Bluetooth Headphones
Immerse yourself in crystal-clear sound with these noise-cancelling headphones. These headphones offer an impressive 24-hour battery life and come with a protective case. They're available in five neutral colors: black, lunar blue, sandstone, white smoke and diamond.
Wool & Cashmere Shampoo
We're fans of The Laundress' upgraded laundry staples, and this wool and cashmere shampoo is a winter wardrobe hero. Be sure to check the care instructions before washing your sweaters. If it says "dry clean" (but not "dry clean only") you may be safe to hand-wash. We've used this on knits including cashmere, merino wool, mohair and more.
Speedcross 5 Trail Running Shoes
Winter weather is here, and you're going to need footwear that's up for the challenge. We're huge fans of Salomon's hiking boots, and these trail shoes should get the job done while earning you style points (Salomon is a cult-favorite brand). I live in New York City and always reach for my trail shoes on slippery, wet days when I need a little extra traction on the sidewalk. The shoes have a rugged outsole with 5mm rubber lugs for traction, and a water- and debris-resistant upper, according to the brand. This particular style comes in five colors.
Facial Fuel Energizing Moisture Treatment for Men
Guys deserve fancy skincare, too. This lightweight texture and fast-absorbing formula is infused with ascorbyl glucoside (a vitamin C derivative) and caffeine, which can help brighten and smooth skin. This moisturizer is formulated with menthol, which gives it an invigorating scent and cooling sensation. However, those with sensitive skin may find this ingredient irritating.
Hydro-Star Hydrocolloid Pimple Patches
Not only do these star-shaped hydrocolloid patches look adorable, but they can help heal acne faster by creating a moist environment and keeping bacteria and dirt out. Best of all, they're a great way to prevent you from picking at your pimples. This 32-pack of pimple patches comes in a refillable compact with a built-in mirror — how thoughtful!
Power Mist Hydrating Hand Sanitizer Spray (3-Pack)
Since the pandemic, hand sanitizers are more popular than ever — but few options are as convenient as Touchland's Power Mist. We love the brand's unique packaging, which reminds us of a perfume bottle rather than a hand sanitizer. It's also infused with aloe vera and glyceryl ester, making it less drying than other hand sanitizer formulas. This hand sanitizer set comes with three 1-ounce bottles, and each bottle contains 500 sprays, per the manufacturer. They're available in scents like citrus grove, lemon lime spritz and frosted mint.
Health Food Prebiotic Body Lotion
Combat harsh winter weather with a body lotion, like this pick from OUI the People. It's infused with nourishing ingredients like hyaluronic acid, vitamin E and joboba oil to hydrate and maintain the skin's moisture barrier, according to the manufacturer.
Theragun Relief
Soothe sore muscles with a massage gun from editor-loved brand Theragun. This device is a great option to help you find everyday comfort and relief. Online reviewers appreciate the ergonomic design and overall ease of use. Keep in mind that while this massage gun is great for light relief, it's not really geared towards true muscle and workout recovery. It has three massage speeds and three attachments: a dampener for more sensitive areas, a standard ball for target muscles and a thumb for focused trigger points.
2 Temperature Control Smart Mug
If you struggle to finish your coffee before it goes lukewarm, we highly recommend giving this product a try. Ember's self-heating mug is a staple in our gift guides for its innovative design that keeps coffee and other drinks hot for up to 90 minutes. We love it's easy to pair and control via app to keep your beverage at an optimal temperature. This mug can be set between 120°F – 145°F, and comes in a 10-ounce and 14-ounce size. It is not dishwasher-safe.
All-Physical Ultimate Defense Broad Spectrum SPF 50
A good sunscreen is an essential part of any skincare routine, and this mineral option from Dr Dennis Gross was a stellar performer in our Beauty Lab for its hydrating, white cast-free formula. This zinc oxide-based mineral sunscreen provides broad spectrum SPF 50 protection. It claims to be water and sweat-resistant for up to 80 minutes, according to the manufacturer.
Original
From nostalgic adults to 10-year-olds, Tamagotchi was one of our favorite gift ideas this holiday season. ICYMI, Tamagotchi was one of the most popular toys of the late-1990s, and it's made a major comeback (landing a spot on Amazon's Top 100+ list almost 30 years later!). The egg-shaped monitor houses a virtual pet that you can care for, play with, give medicine to and more to "raise" it into adulthood.
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