Why Discovery Won’t Sell Content to Peacock, Other Streaming Services

Jennifer Maas

David Zaslav isn’t looking to sell off the rights to Discovery, Inc.’s extensive library to NBCUniversal’s upcoming streaming service Peacock, or any other streaming platform for that matter — at least for now.? “We think that we’re the best global IP company and we’re the only company that has it in every language with the depth that we have. And so right now our strategy is to keep it all for ourselves,” the Discovery president and CEO said during the company’s earnings conference call Thursday, when asked by one analyst if he’d consider selling off Discovery’s “general entertainment content” to other streaming platforms, with NBCU’s Peacock specifically name-dropped in the question. “And if we do partner, it would be partnering more like what we did with ProSieben or what we did with [Cyfrowy] Polsat,” Zaslav added. Also Read: Discovery Hires Hulu's Lisa Holme to Lead Streaming Content Strategy Last June, Discovery and Germany’s ProSiebenSat.1 launched their joint streaming service, Joyn, which has the largest collection of free-TV content in the German market, according to the companies. A few months later, Discovery teamed with Cyfrowy Polsat in October to create a joint OTT service for Poland, as well as other international...

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