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First look: Victoria Beckham launches debut beauty line during London Fashion Week

Victoria Beckham has just launched her first beauty line [Photo: Getty Images]
Victoria Beckham has just launched her first beauty line [Photo: Getty Images]

Victoria Beckham has finally unveiled her first ever beauty brand during London Fashion Week.

The fashion designer, who is due to show her latest spring/summer 2020 collection from her eponymous line on Sunday, calls Victoria Beckham Beauty “a clean beauty movement for a life in motion”. The tagline reading: “Luxury Performance. Clean Beauty”.

The beauty brand includes essentials across makeup, skincare, fragrance and wellness. The range of eye products being the first to be available to purchase.

Encased in beautiful, but environmentally-friendly, packaging, the collection features a gorgeous selection of eye makeup products, such as an eyeshadow palette which allows to create a completely smokey-eye look and a kohl eyeliner.

The Victoria Beckham Beauty collection features a selection of eye products [Photo: Victoria Beckham Beauty]
The Victoria Beckham Beauty collection features a selection of eye products [Photo: Victoria Beckham Beauty]

READ MORE: The most stylish street style looks from London Fashion Week

The Smokey Eye Brick comes in four different palettes and costs £48 each.

The Signature palette features four colours, including a neutral beige, soft pink peach, a deep brown and a medium taupe.

Satin Kajal Liner in Black | £20 | Shop now

Smokey Eye Brick in Tweed | £48 | Shop now

The Tuxedo palette comprises features charcoal hues for a cool smouldering eye, such as a crisp ivory, a cool grey, a soft black and smokey slate.

The Tweed palette boasts more autumnal shades, such as a toasty beige, chocolate brown, deep plum and clay red.

Smokey Eye Brick in Royal | £48 | Shop now

And the Royal palette features shades from off-white, steel blue, rich navy and a cobalt blue.

Victoria Beckham has also includes a soft kohl pencil in the collection, which costs £20 and comes in three colours; black, bronze and bordeaux.

Lid Lustre in Blonde | £28 | Shop now

But the standout star of the collection is the Lid Lustre, an eyeshadow designed to be worn over an eyeshadow, which has been inspired by Victoria’s love of healing crystals.

The Lid Lustre comes costs £28 and is available in four shades; Onyx, Blonde, Mink and Midnight.

The former Spice Girl announced she would be launching skincare, fragrance and lip products, although these are still yet to become available on the website.

READ MORE: Victoria Beckham reveals the launch date for her ‘affordable’ beauty line

Want to know more about Victoria Beckham Beauty? Stay tuned. We’ll be updating this page when more products drop.

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