TikTok in the eye of the storm
Moreover, the Chinese social network states that it wants to collect data to help improve its algorithm for content and advertising, content moderation and for the enhanced use of special effects on the platform's videos.
ByteDance and TikTok are risking big in their most important market. Donald Trump already wanted to ban the Chinese social network during his Presidency, before a federal judge put a stop to his plans. While the application has been trying to regain the trust of its users since then, there is no doubt that this news may not do its image any favors. As yet, no information has come to light on the collection of data in Europe, where the platform is subject to the European Union's GDPR regulations.