Tim Burton has offered Timothée Chalamet's 'Edgar' Scissorhands ad, aired during last weekend's Super Bowl, a resounding endorsement.
Marvel heroes and fast cars dominated the annual Super Bowl trailer bonanza last night, with debuts from The Falcon and The Winter Soldier, and Fast & Furious 9.
Shakira became the Super Bowl's most meme-able moment after wagging her tongue at the camera. Now, people are clarifying that it's actually a cultural gesture.
Do someone need a geography lesson?President Trump congratulated the Kansas City Chiefs for winning the Super Bowl LIV Sunday night, but in doing so, misidentified exactly which of the 50 states Kansas City is located in.In a now-deleted tweet that was captured in numerous screen grabs, the president wrote, “Congratulations to the Kansas City Chiefs on a great game, and a fantastic comeback, under immense pressure. You represented the Great State of Kansas and, in fact, the entire USA, so very well. Our Country is PROUD OF YOU!”Also Read: Mike Bloomberg Super Bowl Ad Tackles Gun Violence With Story of Slain Football Player (Video)While part of Kansas City stretches across the boarder between Kansas and Missouri, the Chiefs play in Missouri and the city and its team are largely considered Missourian. The tweet was deleted and reposted, but with the correct state included. Trump and his gaffe trended on Twitter overnight and into Monday morning as politicos tore into him and appealed to voters in states like Kansas and Missouri to consider the implications of the tweet.Filmmaker and Twitter personality Andy Ostroy wrote that the president “spends bazillions on a SuperBowl ad to convince middle America to vote for him and he doesn’t know the difference between Kansas and Missouri. Typical Trump foot-in-mouth disease…”“I urge the people of Kansas and Missouri to think about this in November,” wrote actor and writer Mike Birbiglia. “He doesn’t know who you are. He doesn’t know where you live. He doesn’t know anything about you.”Former Missouri senator and current NBC News analyst Claire McCaskill summed up her thoughts on Twitter like this: “It’s Missouri you stone cold idiot.”Read original story Trump Mocked After He Tweets the Wrong State Won the Super Bowl: ‘Typical Trump Foot-in-Mouth Disease’ At TheWrap
Move over, Baby Yoda — it’s Baby Nut’s time to shine.After killing off the iconic Mr. Peanut character a few weeks ago, Planters introduced a smaller version Sunday during a Super Bowl LIV commercial. The spot featured Wesley Snipes, Matt Walsh, Mr. Clean and the Kool-Aid Man attending a funeral for the 104-year-old monocled nut.As Snipes delivered the eulogy, a tear from the Kool-Aid Man gave life to the new diminutive character.Also Read: Mr Peanut Gives His Life to Save Matt Walsh and Wesley Snipes in Planters' Super Bowl Ad (Video)“Hello world, I’m happy to be back!” the company announced on Twitter in the voice of Baby Nut. “I can’t believe everyone came together for little old me! BabyNut.”After debuting a teaser for their Super Bowl commercial a few weeks back, the company announced they were suspending some of its Super Bowl ad campaign following the tragic death of NBA star Kobe Bryant. The alterations only impacted paid advertising on Twitter and YouTube, along with some “other outreach.”Hello world, I’m happy to be back! I can’t believe everyone came together for little old me! BabyNut pic.twitter.com/8DpCFjZzX3— Baby Nut (@MrPeanut) February 3, 2020Read original story Planters Resurrects Mr. Peanut in New Super Bowl LIV Spot (Video) At TheWrap
Celebs like Padma Lakshmi and Ava DuVernay are showing support for Colin Kaepernick ahead of the Super Bowl.
Former NYC Mayor Mike Bloomberg has purchased a 60-second commercial slot during Fox’s broadcast of Super Bowl LIV next month, a rare move for a presidential campaign given the plus-size cost for advertising on TV’s most-watched show.A rep for Bloomberg’s campaign confirmed that it decided to launch a one-minute commercial during the Super Bowl after learning that Donald Trump’s re-election campaign had booked its own 60-second spot which was reported by Politico. The Trump campaign later confirmed on its official Twitter account that it had purchased the ad time.“The biggest point is getting under Trump’s skin,” Michael Frazier, a spokesman for the Bloomberg campaign, told The New York Times, which first reported the ad buy. “The ad is part of Mike’s strategy of running a national campaign that focuses on states where the general election will be decided, parts of the country that are often overlooked.” Frazier did not say how much the campaign spent on the ad, only that it was “market rate,” according to the Times.A rep for Fox did not respond to a request for comment. Typically, the network that airs the Super Bowl does not divulge who buys ad time for the big game.Also Read: The Super Bowl Has Generated $3.6 Billion-Plus in Ad Revenue in the Past 10 YearsFox had previously stated that 30-second commercial spots for the Super Bowl were going for north of $5 million, which would put Bloomberg’s ad buy at more than $10 million.The Super Bowl will be held Sunday, Feb. 2. The first primary is set for Feb. 3 with the Iowa Caucus, followed by New Hampshire on Feb. 11, Nevada (Feb. 22) and South Carolina (Feb. 29). The Super Bowl is annually watched by more than 100 million viewers (though last year’s game fellow below that mark on TV).The first week of Bloomberg’s candidacy included more than $30 million in TV ads from Nov. 25-Dec. 3, the most ever for most ad dollars ever spent by a political candidate in a single week. It far outpaced the old record of $24 million by Barack Obama during the last week of his 2012 re-election campaign.Bloomberg, a media mogul whose net worth Forbes has pegged at $54 billion, is largely self-financing his long-shot presidential campaign.Also Read: Why the 2020 Election Will (Briefly) Stem the Tide of Television's Declining Ad RevenuePolitical advertising spending is expected to near $10 billion in 2020 (a 63% increase from 2016), with TV looking to get the biggest chunk. The influx of campaign money has led GroupM, the largest media-buying firm, to predict that TV ad revenue will increase by more than 5% in 2020. That $10 billion may only be the tip of the iceberg. By the time we hit Election Day in November, that amount could be much, much higher.Typically, political TV ad dollars are funneled towards local TV — GroupM’s Brian Wieser says “maybe half” of all political TV ad spending will be on the local level — and targeted towards primary voters, and then later, voters in swing states like Wisconsin, Florida and Ohio. Then you factor in elections on the local level, from Senate and House seats to State Legislatures. But Wieser says the deep-pocketed Bloomberg is taking on a different tactic.“It looks like that campaign’s play is to go for Super Tuesday. That means you’re going to run ads nationwide, and that means national TV may very well be a primary beneficiary,” he said.Read original story Mike Bloomberg Buys a 60-Second Super Bowl Ad for $10 Million At TheWrap
Some of this year's most buzzy films were teased during the big game, upstaging the football (in)action. Here's our instant ranking.
It may have been one of the least inspiring Super Bowls of recent times, but at least we got another glimpse at Avengers: Endgame.
People accused the network bosses of being "inconsistent" in their rules.
The 26-year-old rapper is giving a special concert before he takes the stage with Maroon 5 on Super Bowl Sunday.