• Disney Signs Colin Kaepernick to First-Look Deal
    The Wrap

    Disney Signs Colin Kaepernick to First-Look Deal

    The Walt Disney Company has signed a first-look deal with Colin Kaepernick and his production arm, Ra Vision Media.The partnership will focus on telling scripted and unscripted stories that explore race, social injustice and the quest for equity, and per ESPN “provide a new platform to showcase the work of Black and Brown directors and producers.” The deal encompasses multiple Disney platforms including ESPN, Hulu, Pixar and The Undefeated, the company’s website focused on sports and culture.The first project in development as part of this deal is an ESPN-produced docuseries chronicling Kaepernick’s journey. Using extensive new interviews and a never-before-seen archive that documents his last five years, Kaepernick will tell his story from his perspective. Libby Geist, Kevin Merida and Connor Schell will executive produce for ESPN. Former ESPN staffer Jemele Hill will also be a producer.Also Read: Ava DuVernay to Executive Produce Scripted Series Based on Colin Kaepernick's High School Years“During this unprecedented time, The Walt Disney Company remains committed to creating diverse and inclusive content that resonates and matters,” said Disney executive chairman Bob Iger. “Colin’s experience gives him a unique perspective on the intersection of sports, culture and race, which will undoubtedly create compelling stories that will educate, enlighten and entertain, and we look forward to working with him on this important collaboration.”In 2016, Kaepernick began kneeling during the playing of the national anthem before NFL games to protest police brutality against minorities and racial injustice. That was Kaepernick’s final season in the league, though there has been increased optimism that he could find his way back in light of the NFL’s stronger stance on combating systemic racism.“I am excited to announce this historic partnership with Disney across all of its platforms to elevate Black and Brown directors, creators, storytellers, and producers, and to inspire the youth with compelling and authentic perspectives,” said Kapernick. “I look forward to sharing the docuseries on my life story, in addition to many other culturally impactful projects we are developing.”Netflix is already giving Kaepernick’s life the scripted treatment, with Ava DuVernay producing a series based on his high school years.The six-episode limited series, which will focus on the former San Francisco 49ers quarterback’s high school years, will be narrated and executive produced by Kaepernick. “Colin in Black & White” follows Kaepernick’s early life as a Black child growing up with a white adopted family. It will chronicle Kaepernick’s football journey during the same years he spent defining his identity, according to Netflix.Read original story Disney Signs Colin Kaepernick to First-Look Deal At TheWrap

  • Virtual NFL Draft Tackles Record 15.6 Million Viewers
    The Wrap

    Virtual NFL Draft Tackles Record 15.6 Million Viewers

    The socially-distanced NFL draft drew a record 15.6 million viewers across ABC, NFL Network and ESPN on Thursday.That was up 37% from last year (11.4 million) and up 26% from the prior record of 12.4 million in 2014. Last year’s telecast also aired across NFL Network, ESPN and ABC, while 2014 did not feature ABC. This year, ESPN and NFL Network co-produced one broadcast that aired on both networks, while ABC produced its own telecast separately.The NFL Draft continued a particularly strong week for ESPN, which has been hammered by the lack of live sports caused by the coronavirus pandemic-forced shutdown. On Sunday, the two-hour premiere of “The Last Dance” docuseries about Michael Jordan and the Chicago Bulls, drew the network’s best ratings ever for a documentary.Also Read: 'Last Dance' Director Teases Dennis Rodman's Backstory and Michael Jordan Vs. 'Bad Boy' Pistons“The theme of hope is always prevalent in the NFL, especially with regard to the Draft,” said NFL Commissioner Roger Goodell. “In 2020, that’s especially true, as we help honor healthcare workers, first responders, and others on the front lines of the battle with COVID-19 while giving our fans something to cheer about as we celebrate the next generation of NFL stars. We are thrilled so many people were able to join us last night and we thank them for helping support the Draft-A-Thon.”Read more about TheWrap’s coverage of the 2020 NFL Draft and the effort between ESPN and NFL Network to pull off the remote broadcast here. Round’s 2-3 continue Friday with the draft wrapping up with Rounds 4-7 on Saturday.Read original story Virtual NFL Draft Tackles Record 15.6 Million Viewers At TheWrap

  • Super Bowl LIV Scores 102 Million Viewers
    The Wrap

    Super Bowl LIV Scores 102 Million Viewers

    Super Bowl LIV drew 102 million total viewers on Sunday, counting Fox, Fox Deportes and Fox’s, the NFL’s and Verizon’s digital properties. A(nother) postseason comeback victory by the Kansas City Chiefs kept eyeballs glued to the screen.Sunday’s all-in audience was about 1.3% higher than 2019’s comparable number. The 102-million tally made yesterday’s contest the 10th most-watched Super Bowl in history.Last year’s Super Bowl LIII received 98.2 million viewers on CBS alone, according to Nielsen, marking the first time since 2009 the big game hadn’t surpassed 100 million viewers. Counting streaming, the 2019 game tallied 100.7 million viewers. Those numbers were (both) down 5% from Super Bowl LII.Also Read: What Cable Show Is the Most Watched on Super Bowl Sunday?The Kansas City Chiefs defeated the San Francisco 49ers on Sunday, 31-20. Read our full game recap here.Super Bowl LIV took place in Miami, Fla., with the Chiefs representing the AFC and 49ers the NFC. San Fran had finished the regular season at 13-3, Kansas City was 12-4.This was the first Super Bowl win for the Chiefs in 50 years. It was the first for head coach Andy Reid, who previously coached the Philadelphia Eagles.Chiefs quarterback Patrick Mahomes would shake off a rocky start and go on to become the game’s MVP. Each year, the Super Bowl is the MVP among all TV shows. The Oscars, which air on ABC this coming Sunday, will finish runner-up.Also Read: 'The Masked Singer' Season 3 Premiere Lands 23.7 Million Viewers After Super Bowl LIVThe 2020 Super Bowl kicked off around 6:30 p.m. ET/3:30 p.m. PT. It ended at roughly 10:11 p.m. ET/7:11 p.m. PT.Fox’s Season 3 premiere of “The Masked Singer” followed last night’s Super Bowl. Read that recap — including the big reveal of who donned the Robot costume — here.“The Masked Singer” posted 23.7 million viewers and an 8.1 rating among adults 18-49. Not surprisingly, those numbers mark the unscripted series’ highest rating and largest audience of all time. They were improvements from last year’s debut of “The World’s Best” on CBS.Read original story Super Bowl LIV Scores 102 Million Viewers At TheWrap

  • Super Bowl LIV: Kansas City Chiefs’ Most Famous Fans, From Paul Rudd to Melissa Etheridge (Photos)
    The Wrap

    Super Bowl LIV: Kansas City Chiefs’ Most Famous Fans, From Paul Rudd to Melissa Etheridge (Photos)

    Super Bowl LIV (that’s 54, for some of you) is here and will see the San Francisco 49ers take on the reigning league MVP in Patrick Mahomes, the Legion of Zoom and the Kansas City Chiefs. It’s been 50 years since the red and yellow were in a Super Bowl game. Here are some of the famous faces that will be cheering them on along with all the drunk would be tailgaters (sorry Chiefs fans) when the team heads to Miami for the big game.Paul Rudd: It would seem irresponsible not to start this list with Paul Rudd, who is arguably the celebrity most know as a diehard fan of not only the Kansas City Chiefs, but the city’s baseball team the Royals as well. When the Royals clinched a playoff spot in 2014, Rudd, who grew up in Lenexa, Kan. and attended the University of Kansas, jokingly invited fans to a party at his mother’s house.Also Read: Will 49ers-Chiefs Stop the Super Bowl's 4-Year TV Ratings Slide?Rob Riggle: The funny man and former Marine grew up just outside Kansas City in Overland Park, Kan. and was also a fixture during the Royals recent two World Series campaigns. Riggle told a Chiefs team blog that he’s been waiting for the Chiefs to go to the Super Bowl his entire life.Also Read: Super Bowl Parties 2020: TheWrap's Ultimate Guide to the Hottest Invites in Miami (Updating)Jason Sudeikis: Though younger than Paul Rudd, Sudeikis went to the same high school in Kansas as the superhero actor. He was also a fixture at games during the Royals’ playoff runs and has been a staunch supporter of Kansas City, even wearing a t-shirt of a popular Irish pup in Kansas City’s historic Westport neighborhood in the above photo.Also Read: The Super Bowl Has Generated $3.6 Billion-Plus in Ad Revenue in the Past 10 YearsEric Stonestreet: The “Modern Family” actor grew up on livestock farm in Kansas City, Kan. (which is different from Kansas City, Mo). But if you question his love of Chiefs, just scroll through his Instagram to see photos of him in the locker room and video of him beating the drum during home games.Brad Pitt: If Paul Rudd is the actor most famously known to be a Chiefs fan, then Brad Pitt is simply the most famous Chiefs fan. While walking the red carpet at the 2020 SAG Awards, which happened to be the same day the Chiefs punched their ticket to the big game, fellow Chiefs fans tossed Pitt a hat to rock on the carpet.Melissa Etheridge: The country rock icon, from Leavenworth, Kan., is a longtime supporter of the red and yellow. She even sang the National Anthem ahead of the AFC Championship game last year agains the New England Patriots.Henry Cavill: The Kansas City Chiefs have a Superman, which is fitting, since the comic book character grew up just over the state line in Kansas. Cavill, however, is English from  Jersey in the Channel Islands. That however hasn’t stopped him from cheering on the Chiefs via his Instagram.Read original story Super Bowl LIV: Kansas City Chiefs’ Most Famous Fans, From Paul Rudd to Melissa Etheridge (Photos) At TheWrap

  • Mike Bloomberg Buys a 60-Second Super Bowl Ad for $10 Million
    The Wrap

    Mike Bloomberg Buys a 60-Second Super Bowl Ad for $10 Million

    Former NYC Mayor Mike Bloomberg has purchased a 60-second commercial slot during Fox’s broadcast of Super Bowl LIV next month, a rare move for a presidential campaign given the plus-size cost for advertising on TV’s most-watched show.A rep for Bloomberg’s campaign confirmed that it decided to launch a one-minute commercial during the Super Bowl after learning that Donald Trump’s re-election campaign had booked its own 60-second spot which was reported by Politico. The Trump campaign later confirmed on its official Twitter account that it had purchased the ad time.“The biggest point is getting under Trump’s skin,” Michael Frazier, a spokesman for the Bloomberg campaign, told The New York Times, which first reported the ad buy. “The ad is part of Mike’s strategy of running a national campaign that focuses on states where the general election will be decided, parts of the country that are often overlooked.” Frazier did not say how much the campaign spent on the ad, only that it was “market rate,” according to the Times.A rep for Fox did not respond to a request for comment. Typically, the network that airs the Super Bowl does not divulge who buys ad time for the big game.Also Read: The Super Bowl Has Generated $3.6 Billion-Plus in Ad Revenue in the Past 10 YearsFox had previously stated that 30-second commercial spots for the Super Bowl were going for north of $5 million, which would put Bloomberg’s ad buy at more than $10 million.The Super Bowl will be held Sunday, Feb. 2. The first primary is set for Feb. 3 with the Iowa Caucus, followed by New Hampshire on Feb. 11, Nevada (Feb. 22) and South Carolina (Feb. 29). The Super Bowl is annually watched by more than 100 million viewers (though last year’s game fellow below that mark on TV).The first week of Bloomberg’s candidacy included more than $30 million in TV ads from Nov. 25-Dec. 3, the most ever for most ad dollars ever spent by a political candidate in a single week. It far outpaced the old record of $24 million by Barack Obama during the last week of his 2012 re-election campaign.Bloomberg, a media mogul whose net worth Forbes has pegged at $54 billion, is largely self-financing his long-shot presidential campaign.Also Read: Why the 2020 Election Will (Briefly) Stem the Tide of Television's Declining Ad RevenuePolitical advertising spending is expected to near $10 billion in 2020 (a 63% increase from 2016), with TV looking to get the biggest chunk. The influx of campaign money has led GroupM, the largest media-buying firm, to predict that TV ad revenue will increase by more than 5% in 2020. That $10 billion may only be the tip of the iceberg. By the time we hit Election Day in November, that amount could be much, much higher.Typically, political TV ad dollars are funneled towards local TV — GroupM’s Brian Wieser says “maybe half” of all political TV ad spending will be on the local level — and targeted towards primary voters, and then later, voters in swing states like Wisconsin, Florida and Ohio. Then you factor in elections on the local level, from Senate and House seats to State Legislatures. But Wieser says the deep-pocketed Bloomberg is taking on a different tactic.“It looks like that campaign’s play is to go for Super Tuesday. That means you’re going to run ads nationwide, and that means national TV may very well be a primary beneficiary,” he said.Read original story Mike Bloomberg Buys a 60-Second Super Bowl Ad for $10 Million At TheWrap

  • Ciara Is 'So Proud' of Husband Russell Wilson After He Becomes the NFL’s Highest Paid Player
    Entertainment Tonight

    Ciara Is 'So Proud' of Husband Russell Wilson After He Becomes the NFL’s Highest Paid Player

    The singer gushed about how hardworking her man is and said she watches him in "pure amazement" every Sunday.

  • Best of Lady Gaga's Super Bowl 51 halftime show
    Yahoo Sports

    Best of Lady Gaga's Super Bowl 51 halftime show

    Following a half of action between the Falcons and the Patriots, Lady Gaga got the chance to shine with her Super Bowl halftime performance.– Jackie Bamberger

  • Collaboration of the Week: Forever 21 x NFL
    Dora Fung

    Collaboration of the Week: Forever 21 x NFL

    Whether you’re a Dallas Cowboy, Denver Broncos, or New York Giants fan, this NFL season is in full swing and if you are still on the fence on what to wear to the game, look no further than our favorite store, Forever 21. The retailer has created an NFL capsule collection of women’s and men’s bomber jackets, cropped tops, shorts, sweat pants with your team of choice’s logo on it. Who says sportswear had to be functional and not fashion? A cropped top with high-waisted jeans and bomber jacket? Bring on Monday night football! Touch down, baby. The NFL Collection with Forever 21 will launch on ...

  • Ezekiel Elliott’s Cropped Button-Front Shirt Steals the Show at the NFL Draft
    Jihan Forbes

    Ezekiel Elliott’s Cropped Button-Front Shirt Steals the Show at the NFL Draft

    At the NFL draft, Ezekiel Elliott rocked a cropped button-front shirt that put his impressive abs on display — and the Internet had plenty of opinions about it.

  • NFL Pros Do Their Daughter’s Hair for Pantene Campaign
    Alexandra Perron

    NFL Pros Do Their Daughter’s Hair for Pantene Campaign

    What do NFL stars DeAngelo Williams, Benjamin Watson, and Jason Witten have in common? They have a perhaps surprising talent for styling pigtails, buns, and braids. The three players star in Pantene’s newest campaign, Dad-Do, which falls under the brand’s “Strong is Beautiful” umbrella and is about celebrating the next generation of strong women. Just in time for the Super Bowl, these dads have stepped off the field and in front of the camera for four how-to videos that feature them doing their daughter’s hair.

  • Now You Can Dress Like Cam Newton, Too — But Here’s the Catch
    Sam Lane

    Now You Can Dress Like Cam Newton, Too — But Here’s the Catch

    Cam Newton takes the field against the Arizona Cardinals. Cam Newton knows the pressure is on: “I’m an African-American quarterback, and that may scare a lot of people because they haven’t seen anything they can compare me to,” he said during a recent press conference.

  • Will Smith Hasn't Watched a Full Football Game Since Making 'Concussion'
    Jordan Zakarin

    Will Smith Hasn't Watched a Full Football Game Since Making 'Concussion'

    Will Smith at a screening of ‘Concussion’ (Getty Images)

  • Will Smith Tackles the NFL in Hard-Hitting 'Concussion' Trailer
    Jordan Zakarin

    Will Smith Tackles the NFL in Hard-Hitting 'Concussion' Trailer

    The new Will Smith drama Concussion will be screened at the AFI Fest in LA next week. In anticipation, online audiences were treated to a full-length trailer for the Dec. 25 drama about the real-life doctor who sent professional football into crisis mode with his findings about head trauma. Smith plays Dr. Bennet Omalu in director Peter Landesman’s film, which is based on a 2009 GQ article about the Nigerian-born forensic neuropathologist who discovered the link between the brutal nature of football and chronic traumatic encephalopathy (CTE), a crippling brain disease. As the trailer shows, Omalu’s research was spurred by the 2002 suicide of former Pittsburgh Steelers star Mike Webster (played in the movie by David Morse), whose post-playing life was marked by mental illness and financial destitution.