Sega's blue blaze sweeps up a sofa's worth of rap talent for February film.
Two generations of hip-hop artistry have combined to create "Speed Me Up," the official theme song for February's "Sonic the Hedgehog" movie.
The pulsating track, sprinkled with references to "Sonic the Hedgehog" motifs -- gold rings, spin dashes, and companion characters Tails and Knuckles, all namedropped within the context of the rappers' fame and wealth -- is produced by Take A Daytrip of Lil Nas X and Sheck Wes fame.
Wiz Khalifa and Taylor Gang labelmate Ty Dolla $ign, team up with the younger Lil Yachty, especially well associated with video game sounds and samples, and Sueco the Child, who came up in 2019 thanks to the popularity of his track "Fast" on TikTok.
When "Sonic the Hedgehog" broke cover with an April 2019 trailer, a widespread bemused response to the main character's noncanonical design prompted Paramount Pictures, which had taken over distribution, to reschedule for May 2020 while a redesign took place.
Coolio's 1990s gangsta rap classic "Gangsta's Paradise" accompanied the movie's first trailer, while a cover of "Blitzkrieg Bop" by The Ramones could be heard in November's makeover showcase.