Sephora Put Their Website in the Way Back Time Machine


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In a world where the science of beauty grows leaps and bounds every single day, we often forget where we came from, say, back in the nineties when the Internet was something we were all just beginning to get comfortable with.

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Sephora wanted to remind everyone of its early digital roots by posting this ah-mazing tweet of what Sephora.com looked like in 1997 (when "Wannabe" by the Spice Girls was your one and only jam).

In honor of #InternautDay, check out what https://t.co/ZJ9F6UwII1 looked like in 1997: https://t.co/Iz1ukaao8H pic.twitter.com/RhxoIMa1Ly

-- Sephora (@Sephora) August 23, 2016

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To say we are obsessed with this lo-fi situation is an understatement, particularly considering how tech-savvy Sephora is today. Back then, their Sephora Virtual Artist app probably seemed like something of which the animated Jetsons could only be capable.

It would actually be really fun to see how Sephora.com has changed year-by-year since its initial launch. We know you're busy curating the most amazing beauty products on the market for your stores, but if you could get on that we would be very appreciative. Please and thank you.