Mother to open mysticism-themed pop-up store during NYFW
Denim brand Mother will be celebrating the launch of its mysticism and spirituality-inspired "Mystical" capsule collection, which debuted August 8, by opening a pop-up store in SoHo, slated to run from September 9 through 15 as New York Fashion Week rages outside.
Mother drew inspiration from its love of mysticism and spirituality to come up with its "Mystical" collection, which offers pieces adorned with symbols. No fewer than 17 creations honor this passion through tie-dye prints, messages such as "Mystical AF," "Don't Trip," and "Cosmic Download," as well as the inclusion of crystals in some of the designs.
The collection, which was launched on August 8, will be given a place of honor at a New York pop-up. From September 9 to 15, as Fashion Week unfurls over the Big Apple, the public will be given the opportunity to discover the collection, as well as a selection of vintage pieces from all over the world. Christened the Mother Mystical Bazaar, the pop-up will be located at 150 Wooster Street in SoHo.
The Mother brand will augment the shopping experience with a series of experiences. Guests will be able to take in tarot and coffee ground readings, crystal workshops, and customization sessions
(Mother Mystical Bazaar - 150 Wooster Street, North Building - From September 9 to 15, 2019 - Open every day from 10 am to 7pm).