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The new comfy and supportive M&S bra shoppers are buying 'in every colour'

Some customers have said it's so comfy you don’t even know you’re wearing it.

m&s bra
This M&S bra is a hit among shoppers for its quality, value for money and comfort. (Marks & Spencer/Yahoo Life UK)

Finding the perfect bra can often feel like a never-ending and frustrating task. However, Marks & Spencer is usually the retailer that helps us solve that issue. While the high street store has over 600 bra options online right now, there's a new design that majorly caught our attention.

The Body Soft Non Wired Full Cup Bra has been amassing hundreds of five star reviews from shoppers claiming it's "super comfortable", a "great alternative to wired bras" and even describing it as "so comfortable you don’t even know you’re wearing them."

Shoppers have been raving about this comfortable, true-to-size bra that comes in five colours; black, white, mint, nude and beige. 

£20 at Marks & Spencer

The bra is the latest iteration of M&S's original and hugely popular comfy bra, the Flexifit Non Wired Full Cup Bra, which had shoppers flocking to buy it when it first launched in 2019, selling out time and time again (even our own shopping editor can vouch for it in her review here).

The retailer's latest non-wired bra design might even just top the original version. The full cup design has been flying off shelves thanks to its flattering fit, pretty and practical design, and super affordable price tag of just £20.

So, if you've been on the hunt for a non-wired bra that's both supportive and stylish, look no further.

Firstly, it's made from a super soft blend of polyamide, polyester and elastane that will hug your body without feeling constrictive. The full coverage cups have an invisible edge, so you won't see lines showing through your T-shirts and the lace detailing on the band adds a pretty finishing touch.

Worried about support? It may not be wired, but that doesn't mean its design won't give you the support you need. One shopper said despite having no wires it's still "flattering and with good lift".

This form-fitting, super soft bra is perfect for everyday wear. (Marks & Spencer)
This form-fitting, super soft bra is perfect for everyday wear. (Marks & Spencer)
Over 500 customers have given it five-stars for its quality and value for money. (Marks & Spencer)
Over 500 customers have given it five-stars for its quality and value for money. (Marks & Spencer)
This nude shade is perfect for under white clothing. (Marks & Spencer)
This nude shade is perfect for under white clothing. (Marks & Spencer)
For just £20, this is a bargain bra that can be worn with every type of clothing. (Marks & Spencer)
For just £20, this is a bargain bra that can be worn with every type of clothing. (Marks & Spencer)
We love this mint green shade. (Marks & Spencer)
We love this mint green shade. (Marks & Spencer)

£20 at Marks & Spencer

You can shop this bra in timeless shades like black, white, opaline, rose quartz and mint, but you can also snap it up in a fetching mint green if you like a pop of colour in your underwear drawer. There's also matching briefs too, if you love a matching underwear set.

It comes in sizes 32A to 42E, but is proving popular across all colours, with a handful of sizes currently sold out.

It would be remiss of us not to mention the very reasonable price of just £20 — proof that you don't need to spend a fortune on underwear that not only fits perfectly, but can be worn all day long without any discomfort.

Over 500 M&S shoppers have rated this bra five stars for its fit, comfort, value for money and quality. Here's what some had to say:

  • "I bought one in every colour! Initially bought one to try and have had it for several months; it’s washed well and kept its shape so I’ve gone back to M&S and bought one of each colour. Great bra."

  • "They are as soft and so comfortable you don’t even know you’re wearing them. Highly recommend I hope they do some more that are non-T-shirt bras.""

  • "Very happy with the lift, coverage and comfort of this bra and at a great price."

  • "It's difficult to find non-wired bras that look pretty, but this bra ticks the boxes of looking attractive and being extremely comfortable. I also have it in white."

  • "Couldn’t have found a better bra for my needs. This bra is just wonderfully comfortable as well as supporting and I can wear it all day and all evening without discomfort..so thank you."

  • "A very good product. Pretty and comfortable. A good fit. I bought these for a special occasion and was not disappointed. The selection of colours were perfect for what I was looking for. I would definitely recommend both the bra and pants."

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