Loewe apologises for outfit resembling concentration camp uniform

Image of striped Loewe suit. Credit: Loewe

Executives at Loewe have issued an apology following backlash over an outfit that resembled a concentration camp uniform.

Earlier this month, Jonathan Anderson, creative director of the Spanish heritage fashion house, unveiled a collection of clothing and accessories influenced by the work of British ceramicist William De Morgan.

However, social media users quickly noticed an image of a suit with black and white vertical stripes and a prominent chest patch within the collection and noted that the item was similar to camp uniforms worn by victims during the Holocaust in World War II.

In response, a Loewe spokesperson apologised for any upset caused by the garments, which have been removed from sale.

"It was brought to our attention that one of our looks featured in a magazine and part of our Arts and Crafts ceramicist William De Morgan could be misconstrued as referring to one of the most odious moments in the history of mankind," they said. "It was absolutely never our intention and we apologise to anyone who might feel we were insensitive to sacred memories. The products featured have been removed from our commercial offering."

Other items in the De Morgan-inspired collection included coats, bags, oversized scarves, and knitwear. Garments are priced from $322 - 7,599 (£250 - £5,900).

Loewe is not the first fashion company to be criticised for selling clothing that resembled garments worn by World War II victims. In 2014, bosses at high street label Zara apologised for selling a shirt with a six-pointed yellow star on the chest designed for toddler boys that were described as a "striped sheriff T-shirt," while in August 2017, Miu Miu executives pulled all garments from the fall/winter 2017 collection that featured five-pointed stars with men's names embroidered them.

Critics indicated that both items resembled the six-pointed Star of David that Jewish people were forced to wear during the Holocaust.

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