Forget big name brands and their mass-produced goods. When it comes to something as personal as inner wear, it’s all about comfort and feeling good, which is what local label Perk by Kate believes in. Established in 2012 by Kate Low, the business started as an online lingerie retailer bringing in cult names like Eberjey, Lonely Lingerie, and For Love & Lemons, gradually expanding to create its own designs in 2014 and offer custom services in 2016.
Now, the homegrown company debuts its first multi-label shop at Telok Ayer, so longtime customers and first-timers can feel fabrics and try on items before making the decision to purchase. With a larger line-up from brands, the store’s sleek and sexy selection includes bralettes and bodysuits from Perk by Kate, Eberjey’s lounge wear, padded bras that go up to 36E/38D by Addiction Lingerie, Cosabella’s maternity range, seamless undies by Commando, and lace slips from Samantha Chang. Bridal parties can also check out Bells & Birds’ custom-made robes here.
A concept that took seven years to come to life, the studio appeals to women of differing body shapes with measurement services and fitting advice — kind of like what you’d usually get with department store sales aunties, but in a classier and quieter private space, where splashes of midnight blue meet hues of rose gold and blush, accented with elegant elements like gold-framed mirrors and velvet curtains.
At the design corner, you may or may not chance upon Kate sketching out potential designs, while the terrazzo bar counter serves as a hangout for
miserable men partners or lingerie discussions.
If you’re searching for something unique to you, the customization service offers you a peek into the brand’s assortment of lace so you can choose your favorites. Otherwise, customers can bring in well-worn lingerie to extend their lifespan with complimentary strap changes, band tightening, or band replacement. Those looking for intimate gifts can also have items wrapped and delivered for loved ones.
Perk by Kate Lingerie Studio is at 134A Telok Ayer St.
MRT: Tanjong Pagar/Telok Ayer
This article, Local lingerie brand Perk by Kate opens its first multi-label store with bespoke services, originally appeared on Coconuts, Asia's leading alternative media company. Want more Coconuts? Sign up for our newsletters!