Lime Crime Is Launching Unicorn Hair Dye

Photo credit: Lime Crime
Photo credit: Lime Crime

From ELLE

In case you're still enamored by fantasy-inspired, rainbow "Unicorn" beauty products, another brand has come out with a new collection to covet. This time, it's not an iridescent highlighter or unicorn horn-shaped brush but something more permanent: hair dye from Lime Crime. The company just announced "Unicorn Hair Dye" and the 13 shades offered are as wild and dreamy as you'd imagine.

Photo credit: Lime Crime
Photo credit: Lime Crime
Photo credit: Lime Crime
Photo credit: Lime Crime
Photo credit: Lime Crime
Photo credit: Lime Crime
Photo credit: Lime Crime
Photo credit: Lime Crime
Photo credit: Lime Crime
Photo credit: Lime Crime

Three years in the making, the dyes are made from vegan ingredients and don't have ammonia nor bleach. Each color comes in full coverage and tint formulas. Tints can last for 8-10 washes while full coverage lasts 10-12 washes. Plus, each jar of dye is a super affordable $16.

It'll be available to buy on April 3.

See all the colors here.

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