Kim Kardashian used to give herself "literal scabs and burns" by securing her breasts with gaffer tape underneath revealing dresses.
Back in 2016, the Keeping Up with the Kardashians star gave fans an inside look at how she achieved her perky cleavage in plunging gowns by sharing a snap which showed her wearing strips of adhesive tape from the underneath of her boobs to the back of her shoulders.
She revealed the price she had to pay for the technique as she announced the launch of two new products - body tape and nipple pasties - for her SKIMS shapewear brand on Monday.
"Usually when you see boob tape like this, it comes in one shade, and when I started using it, I would use a gaffer's tape, which obviously was super uncomfortable but this material is super soft and super stretchy but not too stretchy because you want it to hold. It's like the perfect amount of stretch," she said as she gave fans a close-up look of the SKIMS Tonal Body Tape on social media.
"This material is so amazing, (it) doesn't really rip off your skin like the gaffer's tape used to do. That would give me literal scabs and burns for the longest time. I really think you guys will love all these materials and fabrics, and I can't wait for you guys to try them."
For those who want just a slight lifting effect, Kim has also created SKIMS Pasties, teardrop-shaped padded nipple covers that come in the same three shades - Sandstone, Tigers Eye, and Smokey Quartz - as the tape.
Both products are made of waterproof and sweatproof material and are designed to provide support for 12 hours without showing through clothes.
The Body Tape costs $36 (£28) per 15-yard (13.7 metre) roll while the Pasties cost $12 (£9) for a pack of five pairs. Both products will launch on Thursday.
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