Karolina Kurkova is "constantly" looking for new designs for her reusable mask range.
The model has teamed up with her friend, Billie Blooms founder Ashley Liemer, on Masks For All, creating a line of sustainable and stylish cloth face coverings for adults and children.
Karolina is finding sources of inspiration everywhere she goes and hopes to keep releasing different looks.
"We're constantly looking for new designs and new ways to perfect the masks and be there for everybody, introducing new styles/designs," she said in an interview with Haute Living.
Karolina's non-medical masks are available in a range of colours and styles and the kids' coverings even feature embroidered animal faces. Each time a mask is purchased, Karolina donates one to the non-profit organisation Feeding America.
The 36-year-old Czech star wants to make a difference to people affected by the Covid-19 pandemic, and she can't believe how successful her venture has become since it launched in April.
"At the beginning, our goal was to do 10,000 masks," she explained. "Which we just fulfilled and now we're going to do even more, giving proceeds to Feeding America so they can buy whatever they need to fight hunger and essentials they need at the moment for the families that they serve."
The masks are designed and handmade in Miami, Florida, and Karolina is pleased to be offering employment to so many people, many of whom are female.
"We feel really proud about that, in supporting the local community and becoming very close to all the people that we work with during the pandemic, and continue to work/collaborate with, giving them more work," she smiled.
© Cover Media