Is this the swimwear brand of the summer? Amanda Holden, Michelle Keegan and Millie Mackintosh are all fans

Maisie Bovingdon
·Shopping writer
·3-min read
Michelle Keegan, Amanda Holden and Millie Mackintosh are among celebrities who have relied on swimwear brand Melissa Odabash.  (Getty Images)
Michelle Keegan, Amanda Holden and Millie Mackintosh are among celebrities who have relied on swimwear brand Melissa Odabash. (Getty Images)

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Celebrities have been flocking to sunny resorts for a little R&R and it appears many of them have shopped for their swimwear at the same place.

Bikini model Melissa Odabash’s namesake label is responsible for the designs that have graced the suitcases of Amanda Holden, Michelle Keegan, Millie Mackintosh, Davina McCall and Elle Macpherson, to name but a few.

Holden, 49, shared a picture of her wearing a red two-piece bikini on her “great British staycation”, on her Instagram account.

The post has racked up more than 65,000 likes, as well as a whole host of complimentary comments.

One follower commented: “That’s what you call red hot”, while another added: “You look sensational.”

Even Odabash herself, felt compelled to comment: “Mama Mia beach goddess.”

The Britain’s Got Talent judge wore the Melissa Odabash Miami triangle bikini set, which is currently on sale: the bottoms have been reduced from £99 to £47, as has the triangle bikini top.

Fellow TV presenter Davina McCall wore the Cancun Hexagon Bikini on her recent vacation, while Michelle Keegan slipped into the animal print Vienna two-piece by the designer, while on a trip to Ibiza.

Former Made In Chelsea star, Millie Mackintosh, has also turned to Melissa Odabash for her holiday wardrobe.

During her trip to the Greek island Santorini, Mackintosh wore the flattering all white Belize swimsuit, which has a plunge neckline and belt detail around the waist.

She has also slipped into the label’s Aria Dress Bohemian as a cover up, which she styled with a hat, sunglasses and white sliders.

Those who want to emulate the stars on their next trip away can do so, as we have found their exact outfits to make your shopping stress-free.

Shop Melissa Odabash swimwear celebrities have worn

Cancun Hexagon Bikini | £216 from Melissa Odabash

Cancun Hexagon Bikini
Cancun Hexagon Bikini

Melissa Odabash Miami ring-embellished triangle bikini top | £47 (Was £99) from The Outnet

Melissa Odabash Miami ring-embellished triangle bikini top
Melissa Odabash Miami ring-embellished triangle bikini top

Melissa Odabash Miami low-rise bikini briefs | £47 (Was £99) from The Outnet

Melissa Odabash Miami low-rise bikini briefs
Melissa Odabash Miami low-rise bikini briefs

Melissa Odabash Belize plunge-neck belted swimsuit | £122 (Was £245) from Matches Fashion

Melissa Odabash Belize plunge-neck belted swimsuit
Melissa Odabash Belize plunge-neck belted swimsuit

Melissa Odabash Vienna cheetah-print bikini top | £44 (Was £110) from Harvey Nichols

Melissa Odabash Vienna cheetah-print bikini top
Melissa Odabash Vienna cheetah-print bikini top

Melissa Odabash Vienna cheetah-print bikini briefs | £44 (Was £110) from Harvey Nichols

Melissa Odabash Vienna cheetah-print bikini briefs
Melissa Odabash Vienna cheetah-print bikini briefs